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“Birdcraft : a field book of two hundred song, game, and water birds” (1895)

1 — Aesthetics is everything that does not fit into your job description.

If you think about a world of perfect protocol following employees, it would be a world of no aesthetic. That is a fiction, and hence we all have aesthetics. A gesture, a collection of ideas, the thing we are known to bring to conversations.

2 — When aesthetics meet aesthetic, they create thirdness.

When we allow our aesthetic, we show up. And when both sides of a conversation show up, thirdness gets created. As a reminder, thirdness is the material output of two generous minds, independent of either.

3 — Aesthetic is the output of your creative surplus, but not the creative surplus itself.

Aesthetic is a context, but the creative surplus is an engine for contexts. Picasso drew and made sculptures. Those are two of the many contexts of Picasso’s seemingly infinite creative surplus. You can imagine a particular night when Picasso finished a painting and had more in him that the current output could not absorb. It was up for him to recognize, articulate (through making and experimenting), and integrate into his practice.

4 — Creative surplus is not cognitive surplus, nor passion projects.

There is a fundamental difference between passion projects and creative surplus. Passion projects are stone skipping from the same position; articulating a creative surplus should feel more risky and refreshing, like jumping into the water and then exiting it in a different place.

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Writer, Coach

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